REX CLUB — 30 years, 1988-2018
Dune Lunel Studio has been contacted to design the identity of the Rex Club as part of an invitation to tender. Whilst working as an intern for the studio, I have been given carte blanche to think, design and present a new identity 360 system for the 2018 season. I was then able to work on this beautiful project as a freelance designer during the year, until the end of the Rex Club's 30-year season. The main idea was to highlight the names of artists and information rather than the visual. I therefore chose Yoann Minet's Totentanz Slanted typeface, marked by a strong design which offered rhythm and movement. It is accompanied by a "neutral" typeface, the Maison Neue of the Milieu Grotesque Foundry. The complete system has been considered responsive, suitable for both printed and digital media. A relationship and a balance is created between texts and images.
REX CLUB — 30 years, 1988-2018
Dune Lunel Studio has been contacted to design the identity of the Rex Club as part of an invitation to tender. Whilst working as an intern for the studio, I have been given carte blanche to think, design and present a new identity 360 system for the 2018 season. I was then able to work on this beautiful project as a freelance designer during the year, until the end of the Rex Club's 30-year season. The main idea was to highlight the names of artists and information rather than the visual. I therefore chose Yoann Minet's Totentanz Slanted typeface, marked by a strong design which offered rhythm and movement. It is accompanied by a "neutral" typeface, the Maison Neue of the Milieu Grotesque Foundry. The complete system has been considered responsive, suitable for both printed and digital media. A relationship and a balance is created between texts and images.